John Doherty's Blog

15 Sep

John Doherty Posted in Consulting No comments

Solving Enterprise SEO Duplicate Content Issues

I don’t do much solo consulting these days, but when I do it is almost completely with digital marketplaces (if you want to chat with me about your marketplace, you can do it here). These sites always struggle with mass duplicate content issues, which is likely why you are here today.

A marketplace (like my own B2B marketplace Credo) seeks to balance both the supply and demand sides so that a) sellers can make a profit from their involvement and b) buyers have enough variety/choice to have a great experience on the site or service.

07 Sep

John Doherty Posted in Marketing No comments

Dollar Shave Club and Content Marketing

Dollar Shave Club, the disruptive direct-to-consumer shaving blades and products company, just sold to Unilever for 1 billion dollars cash. One billion dollars for a four year old company that sells razors! I am a happy Dollar Shave Club user myself. I was previously a Gillette Mach 3 user but was tired of the exorbitant […]

17 Aug

John Doherty Posted in Entrepreneurship No comments

Finance Night

When I wrote my story of getting laid off and why I’m an entrepreneur now, I mentioned something in the section about figuring out your financial runway. What I mentioned there was Finance Night, which is something my wife and I do monthly. It’s been surprising to me how many people liked this idea. I‘ve […]

18 Jul

John Doherty Posted in Entrepreneurship 7 comments

Fighting Lifestyle Creep and Saving Money as an Entrepreneur

One of the biggest challenges of being an entrepreneur is managing your cashflow, especially while getting your business off the ground. If you are smart, before you strike out on your own you saved half a year’s worth of expenses and already began generating revenue through your business. My suspicion is that very few people […]

12 Jul

John Doherty Posted in Entrepreneurship 2 comments

My Biggest Professional Mistakes

Recently I saw Jason Lemkin tweet his answer to “What Has Been Your Biggest Career Mistake?“, and it got me thinking about my own. I’m not quite a decade into my own professional experience, but after seven jobs and numerous positions, promotions, and a layoff I’ve made my share of mistakes. And what’s more fun […]

08 Jun

John Doherty Posted in Miscellany No comments

How To Get Rid Of Your Account Managers

Every week I produce a private video for all of the Credo Pros. They’re always on topics around managing clients, organizing an agency, or sales. Basically, I want to help Credo’s pros sell more business regardless of where they get it from, organize their agency for maximum efficiency and client results, and retain their clients for as long as possible.

I’m offering three videos to you for free to see if you think they will help you grow your business. Sign up here – https://www.getcredo.com/apply/